Mobile Integration:

The smartphone is ubiquitous, addictive and transformative. THE dawn of the planet of the smartphones came in January 2007, when Steve Jobs, Apple’s chief executive, in front of a rapt audience of Apple acolytes, brandished a slab of plastic, metal and silicon not much bigger than a Kit Kat. The Economic Feb 2015

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With Smartphones so prolific, and increasingly the consumer’s choice for interacting online – how should an online provider shape their services to fit?

Smartphones present a game changing opportunity for online retailers.  Now, we have consumers readily carrying a personal computing device with built-in wifi and internet applications.  By utilising backend cloud based services for capturing system id, session state, and usage patterns , we can build applications to support  right-time personalisation features – we can handle user context.

The key integration point for those backend systems can be facilitated by client authentication SDKs, which open up integration to massively scalable Cloud services.

SmartContx can help your business develop contextual handling applications that span mobile and desktop – a true consumer Omni-channel experience.